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Author: Tracklam

Video marketing / July 31, 2018

Do Good and Make Money: How Brands Increase Their Profits Through Handling Social Issues

Social issues advertising is typically perceived as something initiated and created by state authorities to raise awareness for pressing social issues like air pollution, child […] Read More

pomylky
Tips / July 31, 2018

6 Frequent OOH Advertising Mistakes That Are Easy to Avoid

Out of home advertising is often mistakenly associated only with roadside billboards, while there’s a lot more to it than that. Similarly, advertisers often stumble […] Read More

reklama-v-ukraini
Insights / July 30, 2018

Global Digitalization: Advertising in Ukraine vs. the World

Today’s post is different from the content we typically publish, but it doesn’t make it less interesting. So, we are going to deal with overviews […] Read More

Tips / June 7, 2018

Top 5 Advertising Books You Cannot Afford to Miss

Whether you’re in advertising business already, or just planning on entering the industry, looking to start your own ad agency or become an ad entrepreneur, […] Read More

reklama
Insights / June 4, 2018

What Are the Most Annoying Ads: Stats, Reasons and Tips

“All people hate ads” – would you, as a consumer, argue with the statement? We are used to this view, but what if you learned […] Read More

neseryiozna-reklama
Insights / June 4, 2018

How to Get Your Ad Talked About: Unexpected Campaigns for Serious Businesses

Can you name a commercial advertising a bank or another serious institution that you liked? In most probability, the answer is “No” (if not, you […] Read More

zovnishniya-reklama
Tips / June 1, 2018

4 Do’s for Impressive and Effective OOH Campaigns in 2018

According to a recent Magna Global studies, OOH advertising revenue is about to increase by 3% in 2018. The number doesn’t sound impressive at all […] Read More

advertising-as-an-art
Insights / May 21, 2018

Is Advertising an Art? Examples of Legendary Adverts

What’s the relationship between art and advertising? Is advertising an art? – These are the questions that ignite heated debates and spur lots of arguments. […] Read More

Insights / May 7, 2018

Neuromarketing: How Famous Brands Get Deepest Customer Insights Possible

Although the term “neuromarketing” seems to be something very scientific and extremely complicated, it’s, in fact, nothing more than a new technology. It was “born” […] Read More

lifehacks
Uncategorized / May 2, 2018

7 Hacks to Create Stellar Image Ads for Your Digital Campaigns

No matter whether you’re a B2B or a  B2C company, your digital advertising channels extend to Facebook, Twitter, Instagram, Google Adwords, PPC etc. All of […] Read More

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